How much does your company need to invest in innovation? It seems like a simple enough question, but answering it with a degree of rigor often highlights a gap that’s bigger than you think between your future financial targets and your current investments in growth. Identifying this so-called “growth gap” is critical, because the bigger…

 Innovation is the key idea that is shaping corporate life, helping leaders conceive previously unimagined strategic options. Take acquisitions, as an example. Most are justified on the basis of cost and capital reduction: for example, the merger of two pharmaceutical companies and the global rationalization of overhead and operations and the savings from combining two…